EFEKTIVITAS STRATEGI MARKETING FITUR TIKTOK(TIKTOK GO) DAN FEAR OF MISSING OUT (FOMO) SEBAGAI VARIABELL MEDIASI TERHADAP KEPUTUSAN PEMBELIAN PRODUK MIXUE DI TASIKMALAYA. Jurnal Bisnis Digital, [S. l.], v. 4, n. 1, p. 194–209, 2026. DOI: 10.52060/qg1ht281. Disponível em: https://ejournal.ummuba.ac.id/index.php/JDB/article/view/4250. Acesso em: 8 jun. 2026.